Balayage is a French word that means to sweep. It is a hair colour technique that allows for a sunkissed very natural look. Its ultimate goal is to create the gold reflects that the sun gives naturally to hair in summer. More natural than a full head of colour, balayage is the ideal choice when you want something subtle, boost the natural reflects, and give a new dimension to your hair. Balayage gives a healthy looking finish that looks glossy and expensive, which can be worn subtle or bold; it’s all about the application.
This timeless technique is the most popular hair colour requested in salons today. Its popularity comes from the fact that it is extremely low maintenance. You can look fashionable and feel good without having to run to the salon every few weeks. It is also seen everywhere, year after year, on the catwalk and red carpet.
Reference: Loreal Professionnel